課程介紹
This course emphasizes on the concept of strategy formulation and implementation by integrating and aligning various business functions to achieve a long-term competitive advantage. It serves as an opportunity to develop knowledge and skills for strategic thinking and analysis, leadership, communication, teamwork, and cross-functional integration. Students learn about business planning and the implementation of organizational change through structures, systems and people. The teaching approaches adopted are lecture, case studies, and guest speaking.
教科書:
o Ketchen, D., & Short, J. (2011). Mastering Strategic Management (v1.0). Washington, D.C.: Saylor Foundation. ISBN-13: 978-1-4533231-0-6. Please note that this textbook is an open-source book (adapted by the Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee). Information of this textbook and its download link from the Open Textbook Library are available at https://open.umn.edu/opentextbooks/BookDetail.aspx?bookId=73#Table-contents
o You may purchase this textbook [Ketchen, D., & Short, J. (2015). Mastering Strategic Management (v1.1). Washington, D.C.: Flat World Knowledge]. Link: https://students.flatworldknowledge.com/course/1502599 Using such website you are able to purchase the textbook in a variety of formats. The decision of which version to purchase is entirely up to you. The instructor has no preference as long as you have regular, uninterrupted access to a copy of the textbook.
o You may purchase this textbook [Ketchen, D., & Short, J. (2015). Mastering Strategic Management (v1.1). Washington, D.C.: Flat World Knowledge]. Link: https://students.flatworldknowledge.com/course/1502599 Using such website you are able to purchase the textbook in a variety of formats. The decision of which version to purchase is entirely up to you. The instructor has no preference as long as you have regular, uninterrupted access to a copy of the textbook.
教學進度:
Please read the course syllabus! Thanks!
課程大綱
本課程不開放報名
