課程介紹
本課程旨在為計畫在畢業前進行大學部研究專題的學生提供餐旅商務領域所使用的研究方法和統計技能的基礎知識。本課程將涵蓋採用定量和定性方法的研究過程。修課學生對操作SPSS軟體必須具有基本的理解。This course is designed to provide foundation knowledge of research methods and statistical skills used in hospitality business fields for undergraduate students who plan to conduct undergraduate research projects required before graduation. This course will cover research processes employing quantitative and qualitative methods. Knowledge of basic understanding in using SPSS software is necessary. 
教科書:
• 隨堂講義或補充材料:張貼在課程網站上提供。Class lecture notes and supplemental materials are posted in the course website.
• 請同學尊重「遵守智慧財產權觀念」,使用正版教科書及合法教材,「不得不法影印」,以免觸犯智慧財產權相關法令。Please respect intellectual property rights. Photocopying licensed materials such as textbooks may illegally breach intellectual property rights laws.
教學進度:
Please see the course syllabus. Thanks.
課程大綱

本課程不開放報名